Fourth of July Promotions to Celebrate With in Your Coffeehouse!

CUP-flag There is no bigger celebration in summer than the annual celebration of America’s independence, July 4th. Fireworks, sparklers, teas, red, white and blue can be found in abundance, during the festivities.  Be sure to celebrate this holiday with your customers by offering some patriotic promotions! Here at Stockton Graham & Co. we have come up with a few ideas to promote your independently owned shop during this Independence Day Holiday!

The 4th of July is not just about remembering the nation’s freedom, but as well as our own. As many of our customers are independent, local businesses, we suggest you use this holiday to shine a little light onto yourself. Remind your customers that by supporting independent shops, they are supporting small business, and the local economy. Have an “Independent Independence Day” celebration, where you not only recognize our country, but one of the things that make it great, local business. Your specialty shop’s independence and freedom is something that makes your business standout, just like America!

Create a specialty beverage just for the week of July 4th. What about an Iced Americano? Traditional Americanos are 1/3 espresso and 2/3 of hot water, so it’s an easy drink to turn iced. Just chill the espresso and use cool water instead of hot! Frozen Lemonade is a great 4th of July beverage, especially if it’s flavored with strawberries or blueberries to make it “red, yellow and blue”.

You can even go so far to have a 4th of July whipped cream to top all your specialty coffee beverages with. Just mix red and blue food color stripes into your whipped cream, or consider flavoring it with berries. All you need is 3oz of strawberry or blueberry syrup, ½ a pint of heavy whipping cream and your whipped cream canister.

Since it’s the 4th you can create special reward cards to hand out, that day alone. 3 drink purchases in the next 2 weeks will get the card holder a free 4th! You can specify which drinks you would like included in this promotion or let them choose from your entire menu, it’s a celebration and great way to award customers!

Flavored lemonade and teas are big hits during the blistering months of summer. Set up a lemonade or tea bar the week of the 4th and let customers create their own flavored drinks. Who knows, maybe someone will create your next menu item! This will also give many customers an introduction into flavored iced drinks, and let them know they can purchase them from your shop.

Consider doing a 2 for $4 promotion on the 4th! You can choose any deal. We suggest 2 medium Americanos for $4, or 2 small smoothies for $4. “$4 Beverages on the 4th” is a fun promotion to get people to share your drinks with their friends or family members, and introduce your shop to more customers! If you sell cookies or other baked items, this is another great time to use this promotion, a baked good with a drip coffee for $4 dollars on the 4th.

If your town has a 4th of July parade, sponsor a float with your baristas riding on it! Make sure your shop’s name is prominent, so you can get the advertising. This is something fun for your employees and the community. Let the crowd know about your great beverages with coupons to hand out, promotional cups, candy and more. Get creative!

Stockton Graham & Co. has several promotions going on this summer to help you with your Independence Day celebrations. Our blender program offers free products when you purchase a Vitamix or Blendtec blender from Stockton Graham & Co. We have $5 off  a case of new brands Mocafe and Cappuccine until the end of June. Explore your blended lemonade options with our Jet Arctic Lemonade Promotion. There are also, new cups and lids to make your shop stand apart and show it’s independence.

July 4th is about independence, freedom and community. Take advantage of these great promotional ideas to get your customers involved more with your shop. Here at Stockton Graham & Co. we are happy to offer more suggestions and ideas specified to you, just call your Customer Care Associate at 800.835.5943 today to learn more!

St. Patrick’s Day Recipes!

stpatrick-recipeEveryone likes to feel a little festive on St. Patrick’s day, and what better way to do so than experiencing some Irish influenced drinks! Stockton Graham & Co. has got you covered, with a few St. Paddy’s day concoctions featuring fresh roasted coffee, syrups and sauces from Stockton Graham & Co. to add to your menu this spring.

View all our recipes here or enjoy a sampling of these popular options:

Chocolate Stout Latte (12oz)
• 1 pump dark chocolate syrup
• ½ pump caramel syrup
• ½ pump hazelnut syrup
• 2 shots espresso
• Steamed milk
Pull shots of espresso into a cup with the syrups, add the steamed milk and enjoy!

Emerald Isle Latte (12oz)
• 1 pump white chocolate sauce
• 2 pumps green mint syrup
• 2 shots espresso
• Steamed milk
Pull shots of espresso into a cup with the sauce and syrup, stir gently, add steamed milk and enjoy!

Irish Cream Mocha (12oz)
• 1 pump dark chocolate sauce
• 2 pumps Irish cream syrup
*option: You can also add White chocolate sauce
• 2 shots espresso
• Steamed milk
Pull shots of espresso into a cup with the chocolate sauce and Irish cream syrup, stir gently, add steamed milk and enjoy!

Irish Cream Latte (12oz)
• 2 pumps Irish cream syrup
• 2 shots espresso
• Steamed milk
Pull shots of espresso into a cup with the Irish cream syrup, add steamed milk, and enjoy!

Irish Cream Cheesecake Latte (12oz)
• 1 ½ pumps Irish Cream syrup
• ½ pump cheesecake syrup
• 2 shots espresso
• Steamed milk
Pull shots of espresso into a cup with syrup, add steamed milk and enjoy!

Keep in mind that all of these drinks can be prepared decaffeinated or with sugar free ingredients to appeal to all customers! They can also be made over ice, blended or without espresso so kids can enjoy them. If you serve alcohol, a little toddy can be added to any of these recipes to create an adult beverage.  For an even more festive drink experience, add some green food coloring to your milk or whipped cream! Stockton Graham & Co. is here to help if you have any more questions or would like more information on planning special coffee events… just give us a call at 800 835 5943!

Pair these beverages with some of our suggested St. Patrick’s day promotions. Also, check out some of our other blogs on St. Patrick’s day recipes:
Iced Irish Cream
Torani Luck of the Irish Recipes

Spice up the Holidays in your Coffee shop with Gingerbread Recipes!

It’s almost December, and that means it is time to start thinking about introducing that special holiday flavor that all your customers will be asking for, Gingerbread! When these holiday treats are added to your menu, your shop will be filled with cheer!

Gingerbread Latte/Cappuccino: The essential specialty creation of the season! For a 12oz latte or cappuccino start with 2 pumps of gingerbread syrup, add 2 shots of espresso and top it off with velvety steamed milk! A delicious variation on this drink is to add chocolate, white chocolate or even caramel sauce, as Gingerbread goes well with any of these flavors. Allow your customers to get creative by picking their favorite one. The recipe is the same as above, just add one pump of the chosen sauce before pulling the espresso shots. Then give the mixer a slight stir, add the steamed milk and serve!

Gingerbread brewed coffee: Possibly the easiest holiday beverage you can create! Simply add 2 pumps of gingerbread syrup to a small cup of brewed coffee and voila! You have a delicious and inexpensive holiday treat that adds festive flavor to your already delicious coffee!

Gingerbread Steamer: A child and adult friendly concoction that has all the flavor of the holiday, without the caffeine and coffee! For a 12oz steamer, add 3 pumps (to get achieve maximum flavor potential) of gingerbread syrup to smooth steamed milk! This can be topped with whipped cream and garnished with sprinkle of cinnamon sugar!

Gingerbread Chai: For a 12oz gingerbread chai, we suggest adding 3 pumps of gingerbread syrup to your shop’s chai-of-choice! The strong spice and flavor profile of chai tea requires a touch more gingerbread syrup to get the full holiday effect, but it is a phenomenal wintry beverage! Chai sales have been on the rise, so offering a seasonal option of this beverage is a great idea!

Gingerbread syrup can also be added to your whipped cream for even more festive drinks! Just add 3oz of Gingerbread syrup to a 1/2 pint of whipped cream and you have more gingerbread flavor to share!

For more information on gingerbread ideas or other seasonal flavor recipes call Stockton Graham & Co. at 800-835-5943! Happy holidays!