A new take on espresso…

red espressoAs a tea that can be brewed as an espresso, red espresso® opens up a variety of options to those who either don’t like coffee or are trying to watch their caffeine intake. Naturally caffeine-free, this new take on rooibus tea can be used in cafe favorites such as lattes, cappuccinos, macchiatos, as well as iced teas, juices and smoothies.

We have previously talked about how adding tea lattes can help drive traffic to your store by giving non-coffee drinkers more options and creating new menu items. And with 5x the antioxidants of green tea, red espresso® is great for health as an immunity booster and a healthy heart aid. To help you incorporate red espresso® into your menu, we have compiled some delicious recipes! Find them below:

red espresso® white chocolate mocha

red espresso white chocolate mochaPreparation

  • Express a double shot (2 oz.) of red espresso®
  • Dissolve 2 pumps (2 oz.) of white chocolate mocha into the shot
  • Top with milk (hot or iced)
  • Cap with whip cream

TIP: Add 1/4 tsp. of cinnamon for extra spice!

 

iced red latte®

Preparation 1398416370665x1000_icedredlatte1

  • Fill a glass to the top with ice
  • Top with cold milk
  • Pour a double shot of red espresso over the ice
  • Enjoy

Tip: Add some honey (or honey sweetener!) and cinnamon to the red espresso shot while its still hot!

 

iced red 

Preparation iced red

  • Fill a glass with ice
  • Add 2/3 iced water
  • Pour red espresso® over ice & water
  • Add 2 pumps fruit syrup

TIP: Add sliced of lemon for an extra citrus twist!

 

*POS FOR THESE RECIPES AVAILABLE*
Contact your Customer Care Associate to find out more: 800.835.5943

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Fourth of July Promotions to Celebrate With in Your Coffeehouse!

CUP-flag There is no bigger celebration in summer than the annual celebration of America’s independence, July 4th. Fireworks, sparklers, teas, red, white and blue can be found in abundance, during the festivities.  Be sure to celebrate this holiday with your customers by offering some patriotic promotions! Here at Stockton Graham & Co. we have come up with a few ideas to promote your independently owned shop during this Independence Day Holiday!

The 4th of July is not just about remembering the nation’s freedom, but as well as our own. As many of our customers are independent, local businesses, we suggest you use this holiday to shine a little light onto yourself. Remind your customers that by supporting independent shops, they are supporting small business, and the local economy. Have an “Independent Independence Day” celebration, where you not only recognize our country, but one of the things that make it great, local business. Your specialty shop’s independence and freedom is something that makes your business standout, just like America!

Create a specialty beverage just for the week of July 4th. What about an Iced Americano? Traditional Americanos are 1/3 espresso and 2/3 of hot water, so it’s an easy drink to turn iced. Just chill the espresso and use cool water instead of hot! Frozen Lemonade is a great 4th of July beverage, especially if it’s flavored with strawberries or blueberries to make it “red, yellow and blue”.

You can even go so far to have a 4th of July whipped cream to top all your specialty coffee beverages with. Just mix red and blue food color stripes into your whipped cream, or consider flavoring it with berries. All you need is 3oz of strawberry or blueberry syrup, ½ a pint of heavy whipping cream and your whipped cream canister.

Since it’s the 4th you can create special reward cards to hand out, that day alone. 3 drink purchases in the next 2 weeks will get the card holder a free 4th! You can specify which drinks you would like included in this promotion or let them choose from your entire menu, it’s a celebration and great way to award customers!

Flavored lemonade and teas are big hits during the blistering months of summer. Set up a lemonade or tea bar the week of the 4th and let customers create their own flavored drinks. Who knows, maybe someone will create your next menu item! This will also give many customers an introduction into flavored iced drinks, and let them know they can purchase them from your shop.

Consider doing a 2 for $4 promotion on the 4th! You can choose any deal. We suggest 2 medium Americanos for $4, or 2 small smoothies for $4. “$4 Beverages on the 4th” is a fun promotion to get people to share your drinks with their friends or family members, and introduce your shop to more customers! If you sell cookies or other baked items, this is another great time to use this promotion, a baked good with a drip coffee for $4 dollars on the 4th.

If your town has a 4th of July parade, sponsor a float with your baristas riding on it! Make sure your shop’s name is prominent, so you can get the advertising. This is something fun for your employees and the community. Let the crowd know about your great beverages with coupons to hand out, promotional cups, candy and more. Get creative!

Stockton Graham & Co. has several promotions going on this summer to help you with your Independence Day celebrations. Our blender program offers free products when you purchase a Vitamix or Blendtec blender from Stockton Graham & Co. We have $5 off  a case of new brands Mocafe and Cappuccine until the end of June. Explore your blended lemonade options with our Jet Arctic Lemonade Promotion. There are also, new cups and lids to make your shop stand apart and show it’s independence.

July 4th is about independence, freedom and community. Take advantage of these great promotional ideas to get your customers involved more with your shop. Here at Stockton Graham & Co. we are happy to offer more suggestions and ideas specified to you, just call your Customer Care Associate at 800.835.5943 today to learn more!

New Branding and packaging for Umpqua Oats!

Umpqua-Oats--JackPotWe recently mentioned that Umpqua Oats was making some big changes this year, including a new variety pack. Those who order Umpqua Oats will soon be seeing something else that’s new, the packaging! Here at Stockton Graham we are starting to get in the beginnings of the new branding for the oatmeal, particularly on the new variety packs.  The Oatmeal will continue to be the delicious, filling oatmeal you expect from Umpqua Oats, just with a different looking container.

New-mark-and-logo-webThe new logo uses red as the main color, instead of the orange and brown we used to see. The Umpqua Oats owners, mothers that started creating these tasty grab-n-go’s, say the new packaging is bolder and has color differentials to better help customers recognize the flavors. This visually striking packaging will really grab your customers attention and make them take a closer look.

So, expect to see these new looking packages in your shipments soon! In addition to new packaging and branding, Umpqua Oats is promising new flavors in 2013! Stockton Graham & Co. will continue to keep you up to date with anything new from our vendors, including Umpqua Oats. If you have any questions or would like to know what else is new at Stockton Graham & Co. call 800.835.5943 and discuss with our Customer Care Associates!

Previous Blogs on Umpqua Oats:
Umpqua Oats Variety Kit Changes
Practical Product Positioning of Umpqua Oats