Prepare your Cafe for 2013 New Year’s Resolutions

With year 2013 quickly approaching, it’s time to prepare your shop to help customers fulfill their News Year’s resolutions. Every year, one of the most popular New Year’s resolutions is to pick up a healthier diet, and in the process, lose some weight. Come January, some of the drinks on your menu containing larger amounts of sugar or ones that are higher in calories may drop in sales. Fear not shop owners, because we all know how long these “resolutions” really last. Due to the fact that some of the higher-margin beverages your business offers are “indulgences”, you will see people steering away from treating themselves. This temporary switch from a flavored latte with whipped cream to a regular drip coffee can negatively impact your bottom line, if you let it. Just because your customers may not be ordering their normal double-fudge mocha with sprinkles for the first few weeks of the year doesn’t mean you should sit back and take the hit. Instead of seeing margins shrink for these weeks, market your business as the place to get a guilt-free reward!

If you haven’t already, take a look at our sugar-free syrup options. Monin, Torani and Da Vinci offer several sugar-free options at the same or little price difference compared to the regular syrups. Make sure you are stocked with the three sugar free essentials: Vanilla, Caramel and Hazelnut, but also consider some of the holiday favorites such as: Peppermint, Gingerbread and Pumpkin Pie. With these additions to your café menu, your customers can still get their favorite flavors without the added calories!

So what about your non-coffee products? Big Train has recently introduced their Fit Frappe line that will go right along with your customers’ resolution guidelines. Available to be served as a hot, iced or blended beverage, it contains 20 grams of protein, less than 1 gram of sugar and only 130 calories! There are six flavors available, which include: Espresso, Mocha, Vanilla Latte, Chocolate, Vanilla and their most recent addition, Spiced Chai. Big Train’s Fit Frappe will give your customers a delicious, healthy boost to power through their day or even an easy meal replacement on the go!

Many people consider smoothies to be a healthy alternative but are concerned with the amounts of sugar. This year, Dr. Smoothie has announced the launch of their all new, low calorie smoothie line, Dr. Smoothie Fit-Lyte. This new product is a fresh-fruit tasting smoothie with Stevia and a white tea-coconut water infusion. Containing only 200 calories, Fit-Lyte gives you the antioxidants and electrolytes your body craves! Another option for a resolution-friendly smoothie is Jet’s Non Fat Yogurt! With only 100 calories, zero fat, zero cholesterol and tons of Vitamin C, your customers can still get their favorite smoothie without sacrificing their New Year’s promise! Both of these products are available via special order, so just call and speak to one of our customer care associates to arrange for the product to be brought in right away!

Don’t forget about tea! This time of the year, tea sales are among their highest, which also fits perfectly in line with everyone’s New Year’s resolutions! White tea, in particular, contains less caffeine and more antioxidants than any other kind of tea. White tea also is the healthiest of all teas because it contains the highest levels of anthocyanin and disease preventative antioxidants known as polyphenols. Stockton Graham & Co. carries tea from Mighty Leaf as well as Two Leaves, and both lines offer white tea as well as green, black and herbal tea. From lowering high blood pressure, to improving all around heart functioning, white tea is a perfect addition to your winter menu. Tea is a great supplement for those wishing to keep up with their caffeine fix, but cut back on sugar!

With all of these products available to you, sales the first few weeks of the year don’t have to suffer like they may have in the past. Just be sure to prepare in ahead of time and make your customers aware in advance. Call today to order your New Year’s resolution products or to learn more about menu items that will keep the customers coming through the doors in 2013. Happy New Year!

September Promotions Reminder

September is the beginning of the years busiest season. In the fourth quarter you will have the highest goals to reach and the biggest turn outs. So keep sales up with new drinks, classic beverages and expected seasonal options. We have a lot of promotions going on here at Stockton Graham & Co. to help your business get the most out of each customer’s visit. To remind you of all we have going on we have created this recap list. Give your Customer Care Associate a call at 1.800.835.5943 to place your order today!

Dr. Smoothie 100% Whole Fruit Smoothie: Blueberry Banana, Strawberry Banana and Northwest Red Apple Orchard
$6 Instant savings off a case, Full Cases only. Expires: 11/1/2012

Big Train Seasonal Flavors: Pumpkin Pie Chai, Gingerbread Chai, Peppermint Mocha Blended Ice Coffee, Pumpkin Spice Blended Ice Coffee and Egg Nog Blended Crème
Up to $10 off a case. Expires: 9/30/2012

Big Train Real Fruit Smoothies
$10 off each case Expires: 9/30/2012

Monin All Natural Fruit Smoothies
Save up to $18 dollars a case:
$6 instantly on your full case of one flavor. Expires: 9/30/2012
$12 back as a rebate direct from Monin on any case you buy. Expires: 12/3/2012
First case of Monin Smoothies Free with rebate. Expires: 12/31/2012

Torani Real Fruit Smoothie Strawberry Lemonade
$6 off a case Expires: 9/30/2012

Jet Artic Lemonade and Margarita Flavors
$6 instant off a case Expires: 9/30/2012
$12 per case or $2 per 64oz carton mail in rebate. Expires: 12/31/2012

DaVinci Gourmet Single Origin Naturals
$6 instant off a case Expires: 9/30/2012
$12 per case or $1 per 64 mail in rebate. Expires: 12/31/2012

David Rio Chai FoodService Products (Promotional Postcard; call for more info)
$10 off each case. Expires: 10/15/2012

August Promotions Recap

With August being the segue month from Summer to Fall, we are offering a lot of great promotions to help your shop shift into the cooler months. To remind you of all we have going on here at Stockton Graham & Co., we have created this recap list. Give your Customer Care Associate a call at 1.800.835.5943 to place your order today!

Monin All Natural Fruit Smoothies
Save up to $18 dollars a case:
$6 instantly on your full case of one flavor. Expires: 9/30/2012
$12 back as a rebate direct from Monin on any case you buy. Expires: 12/3/2012
First case of Monin Smoothies Free with rebate. Expires: 12/31/2012

Big Train Real Fruit Smoothies
$10 off each case Expires: 9/30/2012

Big Train Blended Cremes NY Cheesecake and Root Beer
Buy 1 case of NY Cheesecake get 1 case of Root Beer free
Expires: 8/31/2012

Torani Real Fruit Smoothie Green Apple
$4 off two 64oz. bottles
$18 off each case Expires: 8/31/2012

Torani Real Fruit Smoothie Strawberry Lemonade
$6 off a case Expires: 9/22/2012

Pumpkin Sauces & Syrups :Torani, Monin, Davinci Syrups Torani Sauces
$4 case instant savings on Sauces
$6 case instant savings on Syrups
(full cases only) Expires: 8/31/2012

Jet Artic Lemonade and Margarita Flavors
$6 instant off a case Expires: 9/30/2012
$12 per case or $2 per 64oz carton mail in rebate. Expires: 12/31/2012

DaVinci Gourmet Single Origin Naturals
$6 instant off a case Expires: 9/30/2012
$12 per case or $1 per 64 mail in rebate. Expires: 12/31/2012

Save up to $18 a case on Jet Arctic Lemonade, Margarita and DaVinci Single Origin Naturals Syrup!

Temperatures are still up, and we’re offering some great specials to cool your customers down with frozen drinks featuring Jet Frozen Beverage Mixes and DaVinci Gourmet Single Origin Naturals Syrups! We suggest mixing Jet Arctic Lemonade with the DaVinci Pacific Northwest Raspberry Syrup. Just add 3 pumps of syrup prior to blending to make a 12 oz drink. With the Raspberry syrup, the drink becomes a sweet and sour combination to rival any strawberry/lemonade frozen drink. Also add the raspberry syrup to Jet Margarita for a refreshing summer drink!  Give your customers something new and interesting to keep them coming back!

Save on Jet’s Arctic Lemonade and Margarita Frozen Drink Mix Flavors with Stockton Graham & Co.  We are offering this great special to end out the summer season:

$12 off a case or $2 off a 64oz carton after mail in rebate.
$6 instant savings a case!

 That’s up to $18 dollars off a case of this summer staple!

Don’t forget to add syrups to your frozen drinks! DaVinci Gourmet Single Origin Naturals has a promotion as well!

$12 off a case or $1 dollar off a bottle after mail in rebate.
$6 instant savings a case!

Offers expire: Mail in rebates 12/31/2012, Instant savings 9/30/2012.
Don’t miss out on these savings, call us at 800.835.5943 today to place your order!

Jet Arctic Lemonade Rebate, Jet Margarita Rebate, DaVinci Naturals Syrup Rebate

 

Get ready for Cinco De Mayo with All New Jet Margarita!

Get your Fiesta going with the all new Jet Margarita and Jet Margarita Lite… Perfect for a standard or alcoholic frozen beverage, this satisfying treat with have you partying like you’re south of the border!

Margarita Smoothie
16 fl. oz.

Blend:
1. 8 fl. oz. Jet Margarita
2. 16 oz. cup filled with ice.

Frozen Cocktail
16 fl. oz.

Blend:
1. 6 fl. oz Jet Margarita
2. 2 fl. oz. liquor
3. 16 oz. cup filled with ice.

Advantages
-All-natural flavors
-Made with real sugar
-Featuring real fruit juices
-No preservatives
-Shelf-stable prior to opening
-No need to thaw

BREAKING NEWS: New Products Are Now Available from DaVinci Gourmet, Torani & Jet!

DaVinci Gourmet Introduces Single Origin Natural Syrups
Manufacturer rebates are available – ask your Customer Care Associate for details.
DaVinci’s exclusive new Single Origin Natural Syrups are crafted using ingredients from locations famous for natural greatness. The four distinctive flavors will complement premium coffee and lets users craft signature specialty beverages. Madagascar Vanilla features authentically grown vanilla beans from a tropical climate; Hawaiian Salted Caramel combines rich caramel with pink sea salt; Pacific Northwest Raspberry uses radiant red, slightly tart berries from Oregon and Washington; and Turkish Hazelnut uses hazelnuts grown along the coast of the Black Sea.    Read more

Jet Introduces Margarita and Arctic Lemon Smoothies
Manufacturer rebates are available – ask your Customer Care Associate for details.
These two new flavors are rolling out just in time for spring!  Create refreshing concoctions to beat the heat this spring and summer with margarita and lemon flavored smoothies!  Add shots of syrup to create new unique beverages that will quench the thirst of your customers!

Jet Introduces Black Cherry to Non-Fat Yogurt Line
Manufacturer rebates are available – ask your Customer Care Associate for details.
This new non-fat yogurt smoothie has been tearing up the west coast and has finally arrived in the southeast!  Made with 100% all natural real fruit puree and non-fat yogurt, this delicious beverage offers amazing taste with only 100 calories per serving!

Torani Has a New Sauce Bottle Design
Torani sauce will now come in cases of 4, new, sleek looking bottles!  They will still be the original 64oz size and will be accompanied by a new pump design, as well!

New DaVinci Sweetener Flavors: Maple, Honey, Agave
Limited supplies of samples available upon request.
DaVinci is rolling out some sweet alternatives to add to your specialty coffee beverages!  These three sweeteners can be added to sweeten anything from regular coffees to lattes and teas.

For more product information, rebates or to place your order,
please give us a call today at 800.835.5943, and one of our
customer care associates will be more than happy to assist you!

Time to ‘Spring’ into Smoothie Action!

Step aside, Punxsutawney Phil… spring is right around the corner weather you like it or not! And as the flowers begin to bloom, smoothie sales begin to zoom! Year after year, coffee shops and cafes sell the smoothie basics (i.e. strawberry, mango, pina colada etc.), but now is the time to take advantage of the unique (and equally as tasty) springtime flavors.

Here at Stockton Graham & Co., we have got you covered. Our vendors such as Dr. Smoothie, Jet and Torani, produce top-of-the-line smoothie mixes and purees, which are perfect for this time of the year. Flavors such as Four Berry, Raspberry, Acai Pomegranate Blueberry and more will have your customers coming back for more like they’ve caught spring fever!

The best way to kickoff your smoothie season is to promote a featured seasonal frozen drink. We recommend a wild berry based smoothie, garnished with whipped cream, drizzled puree and a fresh raspberry to top it off. Promoting a specialty beverage such as this will surly grab the interest of your customers, while also allowing you to stand out from your competitors, who are only offering the basics.

Spring is also a great time to promote your other specialty beverages as well. Iced teas, frappes, Italian sodas and even espresso-based drinks all have the potential to participate in any and all seasonal promotions! For more spring promotional ideas or additional information on other seasonal products, be sure to give us a call today, toll free, at 1.800.835.5943.

Happy spring!

Matt Hogan
Stockton Graham & Co.