In With The New, In With The Old

NY-Header-2012“Out with the old and in with the new” is a common phrase this time of year, but while 2014 is bringing many new things to Stockton Graham & Co., we are continuing with what we know best… helping our customers offer exceptional specialty coffees and hand crafted drinks to build your business.

The biggest news in 2014 will be around some important upcoming anniversaries. Stockton Graham & Co. will celebrate our 20th anniversary providing great coffees to our customers!  Our sister company, Dilworth Coffee is celebrating their 25th anniversary as the original Charlotte coffeehouse.  At Stockton Graham & Co., several team members will also celebrate anniversaries with the company, with 5 of our team members celebrating over 10 years and two celebrating 6 to 9 years with us.

Last year, we introduced Modern Oats, a certified gluten-free and GMO free on demand oatmeal product for the coffee shop and café. We have been pleased with this product and are excited about the new point of sale materials they have introduced to help you increase your sales in 2014.

Some other continuations of the old into 2014 are two programs introduced during the waning weeks of 2013.  These include our revised Everyday Savings Program with volume based savings so the more you order, the more you save.  To also help you measure your savings or potential savings, our sales and customer care team can work with you on an individual customized savings assessment and pricing grid.

Café Essentials from Dr. Smoothie with their authentic flavors offered a sampling program and money back guarantee that was so well received we are going to extend it through February 28!

We also have learned that the Torani Peppermint Bark Sauce has proven to be a winner in coffeehouses and cafes across the US and will be back for the 2014 holiday season.  For many of our customers that offered it in 2013, it has proven so successful that they wish to continue selling through Valentine’s Day in Winter feature drinks with a different twist!  Torani and Stockton Graham & Co. have some decadent recipes to try, and we have been able to secure a limited number of cases to help our customers continue to offer a truly outstanding flavor phenomenon.

Thom Swain, our SE Business Development Manager and Katie Barnes, one of our Customer Care Associates will be generating build your business ideas and thoughts for our blog and email newsletters including how you can take the time of year, seasonal themes and specials to attract new customers, increase frequency or increase the ticket average to assist you in keeping your menu fresh and enticing your customers with great coffees, drinks and service.

With all that and more, it looks like an exciting new year is upon us!

Featured Equipment: Nuova Simonelli Aurelia T3

Earlier this month the SCAA (Specialty Coffee Association of America) and the Barista Guild of America hosted the Southeast Regional Barista Championship. The winners qualify to compete in the US Barista Championship and are rewarded for their skill and expertise. Behind the skill of the barista is another factor, the machine.  The official machine for the World Barista Championship (and any of its qualifiers) is the Aurelia T3 from Nuova Simonelli.

Nuova Simonelli is a brand you can trust to construct amazing espresso machines and to push the limits of technology. Looking to achieve higher accuracy in every drink, the T3 has abilities to conquer water temperature variables and give the barista supreme control over every aspect of the drink. The computer system inside the machine maintains the temperature of three key points: the water, group head and steam, to the desired specifications of the barista. “T3” refers to the before mentioned three temperature aspects and that is where the name comes from. The T3 also offers more user-friendly controls in terms of maintenance, requiring less outside assistance to solve any maintenance issues.  Cleaning groups individually is very easy, with button to control the cycles for each one.

The Aurelia series itself was already very impressive before the additional T3 technology.  Cool touch steam wands keep burns from happening during a rush and minimize cleaning time (the milk does not adhere to the wand when it isn’t so hot).  However, the new T3 features are even more impressive. The steam nozzles are better lit, offering the baristas better views on the frothing of their milk, and in general the entire work surface has more lighting to assist the barista in drink preparation.  The Aurelia is also very energy efficient and saves users water, as well.

An impressive machine that is well deserving of the honor of World Barista Championship competition machine, the Nuova Simonelli Aurelia T3 is the future of espresso preparation. Consistent, high quality beverage preparation will be attainable to coffee shops willing to purchase and educate on the Aurelia T3 for their shop.  When the masters of their craft meet at the World Barista Championship in 2013 to duel it out for the title, you can be sure they are grateful to have a spectacular machine to showcase their talent.

If you are interested in learning how you can get this machine for your shop, contact the Stockton Graham & Co. team at 800 835 5943!

Click here to learn more about New Energy-Efficient Espresso Equipment Options.