Years ago, our roastmaster Brandon Riggs visited El Salvador on a routine trip to locate quality coffee. In addition to coffee, Brandon returned with some coffee beans that he planted soon after. Today, those coffee beans can be found in the front lobby of Stockton Graham & Co. in the form of an eight foot tree! Each year the company tree produces cherries which can be planted and cultivated very easily.
This year, our tree has produced so many cherries that we want to give our customers the opportunity to grow their own coffee tree. With the purchase of any of our Stockton’s Reserve coffees you will receive a free bag of coffee beans ready for planting (until we run out). Don’t worry if you aren’t the best gardener in the world, because coffee trees grow relatively easily indoors near a window. Simply water your seeds 1-2 times per week and watch your tree grow.
Having your own coffee tree in your café can also build customer understanding, and it adds a nice touch of ambiance that you don’t find in the big chains. As your tree grows it will eventually produce coffee cherries as well. Customers will love the hands-on learning opportunity, and having a tree inside is a great way to engage kids who travel with their parents.
We look forward to seeing full-grown coffee trees in your café!