So you’ve chosen a space for a new coffee shop, what next? You’re not just going to put your new espresso machine on a counter in the corner and call it done. A lot of thought needs to go into figuring out the best workflow to create an outstanding environment for both customers and baristas. When planning the work stations of a new coffee shop, one thing to always take into consideration is ergonomics. The study of people’s efficiency in their working environment, ergonomics is crucial when it comes to organizing a coffee shop. Every location has a different shape so each will have unique requirements.
You want your shop to be busy so assume it will be when you plan the work area. You certainly don’t want employees running into each other as they try to serve customers. A well-designed work station will allow each barista to do most of their work while barely moving his or her feet. The barista should have easy access to everything they might need, especially milk, cups, grinder and beans. In addition, the countertop should be the correct height and it should have the proper amount of workspace (in other words, don’t over crowd it). Think about sink and trash location so clean up can be easy and ongoing throughout the work day. If you serve food is it easy to access for barista or cashier? If you position the cash register close to the barista it will also help with efficiency. During busy times it will allow the barista to overhear orders and perhaps get a head start on preparation. During slow times, it would easily allow a barista to work alone. If you put some thought into making your employees’ tasks easier to perform, they will be happier and everyone will benefit!
For more information about opening a coffee shop, Stockton Graham & Co. is here to help. Just call 800-835-5943 or email firstname.lastname@example.org.
With the rising temperatures, it’s that time of year to start offering iced coffee and iced specialty drinks. Iced drinks can be an integral part of coffee sales during the warm summer seasons, allowing customers to have an opportunity to escape intense heat and cool off while getting caffeinated, especially in the South!
There are several different ways to offer iced coffee these days, and many cafes have decided to utilize the “toddy” method of cold-brewing coffee. However, there are other methods available that can be utilized using equipment you already own in your shop.
Makingconcentratesis a popular way of offering iced coffee, having ultimately a concoction that is twice as potent as you would normally brew, then adding ice. Keep in mind that dark roasted coffee tends to yield a smoother and more enjoyable flavor than lightly roasted coffee.
TheToddy brewingprocess creates a concentrate that you can add to frappes, iced lattes, iced mochas, or just create iced coffee. In this method, which features reusable filters, you add cold water to coarsely ground coffee and allow it to steep for 12-24 hours. Watch our video on the Toddy method here.
TheJapanese methodis rapidly gaining popularity throughout cafes as the way to serve iced coffee. This consists of any pour over device (Chemex, Hario V60, etc.) or batch brewers in a shop and takes only a couple of minutes to prepare. This process produces an extremely smooth and flavorful cup of iced coffee, brewing right onto ice so it is only hot for a couple of seconds. You can also incorporate your drip brewer to produce larger quantities of iced coffee by using the amount of coffee that yields a full pot but only running the half-pot water cycle. Of course, you will still brew on top of a container that has the correct proportion of ice (the same ratio as for the pour-over method).
Iced Vietnamese-style coffeeis another great method which requires a Phin filter and condensed milk. Start by pouring a small amount of condensed milk into the vessel you wish to brew into and add coffee (1 rounded tablespoon per 6 ounces at a coarse grind) to the Phin filter. Brew on top of the condensed milk, stir, and add ice. The later two methods are not concentrations, so it is important to get the right proportions every time so you do not water down the coffee.
Iced Americanoswill also help increase coffee sales during the warmer months by adding a cool refreshing version of a classic coffee beverage. Simply pull the shots of espresso directly into cool water and then add ice.
From a cost perspective, Toddy produces a larger quantity of iced coffee, running at about .21 cents an ounce. The Japanese method is brewed by the cup which requires a little bit more time and skill, but runs at only about .04 cents per ounce. While the Japanese-method costs less, it does call for more time per cup whereas the toddy is already made and ready to be used.
Iced signature or specialty beverages can also help increase your profit margins during the warmer seasons while standard coffee sales tend to slow down, and also increase efficiency by adding profitable and sought after items. The best way to prepare iced lattes or signature drinks involving milk is to add the ingredients and milk into a cup and pull the shots on top of the milk, leaving room for ice. This keeps the espresso shots from melting the ice and becoming watery, thereby diminishing the full flavor of the espresso. Then all that is left is to stir, add ice and serve.
Here at Stockton Graham & Company we are always happy to share our knowledge about everything coffee related. To learn more about ways to succeed in your store or coffee shop, call 800 835 5943 or email email@example.com.
Have you ever wondered how fresh coffee can go stale? It is actually a complex process that involves a fair amount of science. It all begins when heat is introduced to the green beans. Inside the roaster the sugars and amino acids in the beans combine to begin what is known as the Maillard Reaction. This is what gives browned or toasted food its distinctive flavor and it was first described in 1912 by French chemist Louis-Camille Maillard. Many types of foods, such as cookies, breads, caramel and chocolate undergo this reaction. And, of course, it is what leads to the wonderful smell, taste, and color of coffee.
During roasting, carbon dioxide also forms inside the beans. As soon as the beans are dumped into the cooling of tray of the roaster, however, the release of this gas begins. In this process, which is called degassing and can last over a week, the carbon dioxide is slowly replaced by oxygen. Though oxygen is a very good thing in many situations, it can also be one of nature’s most destructive forces. When it comes into contact with some materials, such as organic matter and some metals, oxygen alters their molecular makeup. Known as oxidation, it is a process in which oxygen actually pulls electrons away from another molecule, making it unstable. The results are things like rusting, browning or staling. So, the processes that make a bright copper penny turn dark, a cut apple become brown or–yes–coffee become stale, are all related. In coffee, oxygen reacts with the oils and solubles that give the coffee its unique taste. As time passes, flavors become less pronounced, resulting coffee that tastes flat and stale. There is no getting around this natural process but it can be slowed; if at all possible, store your fresh coffee in an airtight container to prolong its taste. It will remain fresh until your next order arrives and allow you to serve customers the best beverage possible.
Water conservation may not be the first thing on your mind but with water use in the United States increasing every year, many regions of the country will experience water shortages this year, even under non-drought conditions.
But when it comes to water, shortages are only part of the problem. Even if your shop is located in a drought-free part of the country, water bills can unnecessarily drain money from your profits. Many water-saving steps take little effort or expense and can even have a positive impact on a customer’s experience.
In preparation for Earth Day 2017 on April 22, here are five simple ideas from Stockton Graham on how to reduce your water footprint and save money:
Install low-flow pre-rinse spray valves For as little as $60, you can switch out the valves on your dishware sink faucet. Low-flow pre-rinse spray valves get the job done just as well as standard models but save a bundle in water costs, up to $1,000 each year depending on rate of use.
Use leak detection tablets to check for toilet leaks and fix them promptly Repairing even a small toilet leak can save you $50 or more per year through lower water and sewer bills. Many municipalities offer free leak detection kits including tablets.
Don’t thaw frozen foods under running water Putting the food in the refrigerator gets the job done, saves water and makes the food—especially pastries, desserts and breakfast breads—taste better.
Do not over brew Analyze sales of drip coffee during your store’s slow time. Managing brewed coffee on-hand while keeping everything fresh can save several gallons of water per day. You’ll also reduce your amount of wasted coffee dramatically, which will have an even larger impact on your bottom line.
Turn off those dipper wells Many independent shops were built and modeled after some chain concepts. This includes the installation of dipper wells for spoons, whisks, etc. While a dipper well does keep wares clean, they also send upwards of 120 gallons of water down the drain. Try using them on a slow trickle during busy periods, and turn them off the rest of the day.
Educate your staff and guests
To reduce your water footprint it’s important to share best management practices with your staff and encourage them to implement conservation measures. Conservation at your store starts with you, but management can’t do it alone!
For more information about best practices for your coffee shop, just call one of our Stockton Graham customer service reps at 800-835-5943 or email firstname.lastname@example.org.
When one thinks about a cup of coffee, the roasted bean is the first thing that comes to mind. Quality beans are certainly crucial, but equally important is the good water used because hot H2O is the solvent that leaches the flavors and oils out of those beans. A cup of regular coffee is about 98.75 percent water, leaving only 1.25 percent for the soluble plant matter, so it goes without saying poor water quality can ruin even the tastiest coffee beans. All the countless hours of work by farmers, roasters and numerous others involved in getting coffee to market are for naught if, in the end, the consumer brews their beverage with bad water.
It sounds simple to say water is just two hydrogen molecules for every one of oxygen, but the chemistry of water is actually very complex. Its makeup can change seasonally and because of other factors such as city water treatments, variable sources, nearby construction, etc. Water also has many gases and minerals dissolved in it, in addition to floating bacteria and dirt. A simple charcoal filter will remove things like dirt and odor but is not much help when it comes to mineral content. Much the same way it pulls flavors from coffee, water extracts minerals as it moves through the ground or in pipes. Some of those minerals, such as iron, can produce bad coffee tastes or colors. Some, on the other hand, can be good; coffee just tastes better when brewed with good water that has a fair amount of calcium dissolved in it. One measurement the Specialty Coffee Association of America uses to count the number of minerals dissolved in water is by measuring the total dissolved solids (TDS). The total dissolved solids are measured in parts dissolved solids, per million parts water (ppm). A TDS reading is partially a measure of whether water is what is considered soft or hard. The ideal range for TDS is between 125 and 175 ppm. Water with a very high TDS reading (hard) extracts coffee flavor less readily. The ideal range for calcium hardness is between 17 to 120 ppm. Things such as iron, chlorine and chlorinates should not be present in a reading. If your water does not fall into the desired range, the solution may be a water softening or filtration system.
Personal taste is always the most important factor when evaluating the quality of brewed coffee, but don’t forget tools can be used to help measure strength and extraction and allow for more taste control. Also, all water filtration systems have parts that must be replaced on a regular basis to ensure optimum performance. In general, replace carbon filters for in-line water filtration systems every three to six months. For reverse osmosis systems, the filters and membranes should be changed once every year. But these are just guidelines; anytime you notice debris or scale on your equipment, or detect odors or off-flavors, replace your filtering elements immediately.
Always remember that with its thousands of different flavors and chemicals (such as caffeine), coffee is an extremely complex beverage. No good extraction of those desirable tastes is possible without good water. Do great coffee justice and make sure your water is held to the same high standard as your beans. For more information about using good water and proper filtration, call 800-835-5943 or email email@example.com.
The SCAA gives the definition of espresso as “a 25-35mL (.85-1.2oz [x2 for double]) beverage prepared from 7-9 grams (14-18 grams for a double) of coffee through which clean water of 195-205 degrees F has been forced at 9-10 atmospheres of pressure, and where the grind of the coffee is such that the brew time is 20-30 seconds.”
Espresso is the name used for all components of this beverage: From the beans to the brewing process, equipment, cups, accessories and served beverage. Heavily bodied coffee served in small cups has been around for centuries. There is evidence that it was served in Cairo as far back as the early fifteenth century. As the popularity of drinking coffee spread across cultures and throughout the world, new brewing methods and equipment began to spring up. French and Italian inventors began first experimenting with steam powered coffee brewing in the nineteenth century. It wasn’t until the twentieth century, however, that Italian inventors developed machines that could produce the drinks we today call espresso.
Espresso has become the foundation for numerous kinds of drinks. Some of these drinks include milk, such as lattes, mochas and cappuccinos. More recently, espresso has become the foundation for carbonated beverages and mixed drinks including alcohol. Regardless of the finished beverage, the espresso component should always be made according to Specialty Coffee Association of America preparation guidelines.
Pulling the Perfect Shot Baristas refer to the extraction process as “pulling” a shot. Most baristas primarily pull 2 oz. double espressos, which is what we recommend. Pulling the perfect shot will require an adequate espresso machine, quality coffee used, a proper grind, and a well-trained barista.
The Machine Choose an espresso machine that can maintain a constant brewing temperature of 195° to 205ºF. Your machine should also be capable of delivering water to the ground espresso at a pressure of 9-10 atmospheres.
The Coffee Any coffee can be used to make espresso, but for best results use a coffee that was selected or blended specifically for espresso.
The Dose The dose refers to the amount of ground beans that are dispensed into the portafilter. The word “dosing” refers to the process of grinding coffee into the portafilter basket. Be sure your dose uses the correct amount of ground beans. There is no hard-and fast rule for dosing, but consistency is key to maintaining shot time and flavor. The SCAA recommends these dosing weights:
Singles: 7-9 grams ground espresso Doubles: 14-18 grams ground espresso Triples: 21-24 grams ground espresso (usually only used for certain size milk-based drinks)
The Grinder Coffee must be ground just before use for best freshness and flavor. The grinder should be adjusted by the barista as needed in order to maintain the timing of their espresso shots.
The Time Extraction begins the moment your ground coffee comes in contact with water. The SCAA recommends a brewing time of 20-30 seconds as a general guideline. This applies whether pulling one or two shots. We recommend grind adjustment if you find your shots are pulling too slowly or quickly.
The 20-30 second guideline should be used as a starting point, since different coffees taste best at different times. The ultimate test is in the taste. Let the taste and appearance be your markers for a good espresso.
Elbow at 90° angle
30-40 lbs. of pressure (Use a floor scale to practice pressure application)
To ensure proper extraction of entire dose, tamp coffee in the portafilter so it is even and level.
These are just a few words of advice and we can happily provide more. For exceptional espresso, it is essential to maintain correct and consistent preparation cup after cup, customer after customer. The ultimate test is in the taste so the real secret is a simple one: practice!
Towels Your espresso machine area should be equipped with at least three clean cloths. Each cloth should only be used for its intended purpose in order to avoid cross-contamination:
Steamwand cloth: a damp cloth used only to clean the steamwand. Change several times per shift. Check local health department requirements regarding use of sanitizer.
Portafilter cloth: a dry cloth used only to clean and dry portafilter baskets and spouts before dosing freshly ground coffee.
Bench cloth: a damp cloth or bar mop used for cleaning up spills and ground coffee from the countertop. Change often. Check local health department requirements regarding use of sanitizer.
From more information about proper methods for making espresso, just call 800-835-5943 or email firstname.lastname@example.org.
Located in the highlands of Nicaragua, between the cities of Matagalpa and Jinotega, Selva Negra leads the way when it comes to sustainable coffee production.
The beginnings of Selva Negra stretch back to 1891, when German immigrants settled in the area. They recognized the potential of the land so planted coffee on what they named La Hammonia farm. More than three quarters of a century later, the farm was sold in 1974 to the current owners, Eddy and Mausi Kühl. Both descendants of German farmers, the Kühls refurbished the La Hammonia farm and made it totally diversified and sustainable in less than a decade. They have preserved a third of the property–renamed Selva Negra Ecolodge–as virgin forest, another third as shade sustainable coffee forest, and the last third as intensive rotational pastures for cattle and organic farming. The Kühls also built a hotel and complex of cabins for eco-tourists.
Over the last 30 years, alternative sources of production have been developed, whether for in-house consumption or income generation. These include organic meat and milk products (including cheese, sausages, eggs, etc.) as well as vegetables and fruit crops.Environmental projects are carried out each year always seeking for new, better, and more efficient systems. Some of these projects include having earth tubs decontaminate coffee wastewater, improved systems for treating sewage, reforestation, methane gas production, microorganism production to improve soil quality, etc.
For all of their hard work and dedication, Selva Negra won the Specialty Coffee Association of America (SCAA) Sustainability Award in both 2007 and 2008, the Sempervirens Award from the Environmental Protection Information Center, and has received many other sustainability accolades.
Stockton Graham coffee roster Chris Bennett was able to visit Selva Negra in January on a tour with a small group of other coffee industry professionals. He shared a few thoughts about his experiences:
“My first impression was that it was beautiful. The ecolodge part that helped sustain the whole business in general was beautiful but they do an amazing job of making everything look nice. They have a lake, beautiful orchids everywhere, banana trees and orange trees. There are some coffee trees grown close to the lodge but the main lots are a walk away. Coffee isn’t the only crop; they had a lot of sheltered growing areas for all the food they produced on the farm for the hotel as well as the workers.
Chris Bennett tries his hand at coffee picking.
“It’s a big property so they drove us around to different areas where people were picking the coffee. They let us pick coffee cherries for about an hour but we were all really bad at it. Then they had someone come show us how to do it properly and he was much faster. It’s definitely hard work.
“The sustainable coffee operation was amazing. I want to say they estimate four million coffee plants on the property, grown in the shade of larger trees. They also had a couple of greenhouses where they showed us the seedlings and small plants that they were getting ready to plant for the next season. Selva Negra wasn’t the only coffee plantation in that part of Nicaragua; when we were driving down the main road, towards Managua, we would see these massive farms and mills with coffee laid out on tarps to dry.
“I’d never been to an origin country before so it was an overall awesome experience. I’d love to go back.”
If you’re not familiar with the coffee of Selva Negra, call 800-835-5943 to find out more or email email@example.com.