New Year’s Day and Yearly Inventory Closings January 1st & 2nd, 2015

SGC-wholesaleStockton Graham & Co. will be closing on Thursday, January 1st, 2015 for New Year’s Day. FedEx will not pick up on this day in observance of the holiday. Click here for more details. We encourage all customers to order early and stock up, as FedEx’s normal shipping transit times are not guaranteed during this time of year due to tremendous increases in their overall package volume.

All orders received after noon on Wednesday, December 31st will not be processed or roasted and shipped until Monday, January 5th. FOR LOCAL CUSTOMERS: We request all pick-ups be made by end of business day on Wednesday, December 31st

INVENTORY CLOSING ALERT!
We will be conducting a physical yearly inventory on Friday, January 2nd and WILL NOT be processing any orders that day. Customer service will be available on Friday to take orders that will be processed and shipped on Monday, January 5th.

REMINDER:
Customers, send email orders to orders@stocktongraham.com.
If you email an individual, be sure to copy orders@stocktongraham.com to ensure your order is processed on time if someone is out of the office. Your emails should be confirmed. If you have not received confirmation within one day, please call 800-835-5943 to secure your order.

We will resume our normal operation schedule on Monday, January 5th. To track your packages, head over to FedEx.com. All of us at Stockton Graham & Co. wish you a wonderful New Year!

Increase Sales Through Retail Coffee and Seasonal Drink Trends

Is your New Year’s Resolution to increase sales and profitability in 2015? We’re here to help.

Offer Retail Coffee

money-bean-guy2As we have said before, a majority of the coffee business remains in the home, where most people are brewing up their first coffee of the day. Providing customers with high-quality specialty coffee that they can take home with them for their first cup of the day will not only increase the profitability of your store, but it will increase customer loyalty as well. A bag of coffee bought from your store will remind customers of the type of product you provide and will keep them coming back to their favorite local spot again and again. Coffee is a popular gift item and an appealing retail bag will increase recognition of your store.

Stockton Graham & Co. has all of the materials necessary to help you bring a thriving retail coffee program to your store. All of our coffees can come prepackaged in six count, 12 oz. or 16 oz. retail bags, so you don’t have to do a thing! We can even help you create your own private label to promote your store on your custom bags. Another option is to set up bins that put your freshly roasted beans on display. This affordable option allows your staff to have a personal moment with customers as they fill the bag and hand it off.

Stay On Trend

Another great way to meet your sales goals for 2015 is with seasonal options that cater to consumer trends. Stockton Graham & Co. monitors the specialty beverage industry to inform our customers of what seasonal products to offer, and we can help you set up a limited time offer program to keep your menu fresh and exciting.

For example, as we all ring in the New Year with health centered resolutions, having sugar-free syrups, smoothies and snack options like KIND Bars and oatmeal are a great way to stay on trend and give sales a little boost. Sugar-free alternatives to the popular flavors like vanilla, caramel and hazelnut give those health conscious customers an indulgent treat without the calories or guilt. Smoothies like, Dr. Smoothie purees, are packed full of nutrients to power through the day and stick to health goals. KIND Bars and oatmeal are great options for a coffee shop to bring in because they are shelf-stable, healthy and a customer favorite.

For more information about seasonal trends or to talk to our team about retail coffee, give us a call at 800 835 5943.

New Year’s Equipment Check

Sliders6The quality of your drinks depends on a myriad of factors including the coffee you serve, the skill of your barista and even the cleanliness and proper maintenance of your equipment. With the other two areas covered, the beginning of a New Year is a great time to do a check up your equipment and set your store up for success in 2015.

When it comes to equipment maintenance, prevention is key. We always encourage our customers to schedule their certified technician to come in and inspect their equipment regularly. To ensure smooth operations, we suggest having a few things checked, including:

  • All seals and gaskets, to make sure they are not leaking and are in good condition.
  • All water filters and softeners to make sure they are not expired.
  • All brewers for signs of calcium build up.
  • Spray heads. These need to be removed and thoroughly cleaned.
  • Grinders for cleanliness and burrs for sharpness.
  • Blenders need to be checked to ensure the drive sockets and blade assemblies are in good condition.

*All of the above suggestions should be done in accordance with the manufacturer’s recommendations. Contact your certified technician to ensure your machine maintenance is done properly and safely.  

As you consider your 2015 budget, it may be a good time to consider equipment upgrades. Contact Stockton Graham & Co. for guidance on the right options for your store, from convenient lease options to handling the certified installation, we can help ease the process. Give us a call at 800 835 5943 to discuss equipment options!

Dilworth Coffee Anniversary Event

STG513-ID-DWCstickerOur sister company, Dilworth Coffee is celebrating their 25th anniversary of providing craft-roasted coffee to the Charlotte area. To celebrate this significant achievement with their customers, the four licensed stores hosted a Free Coffee Day on November 18th 2014 featuring their 25th anniversary coffee, Organic Willow Oak Estate Blend. Dilworth Coffee’s 25th anniversary coffee was roasted exclusively for the store by Stockton Graham & Co.’s team. Don Keen, founder of Dilworth Coffee, made appearances at three of the stores on the day of the event.

For the Dilworth Coffee event, a press release was sent to local media outlets, the event was promoted on social media and added to community calendars, posters were hung at the stores and “bounce-back” coupons were given out to guests. Customers across Charlotte were delightfully greeted with free cups of Dilworth Coffee on Tuesday, November 18, 2014 in celebration of the 25th anniversary of Dilworth Coffeehouse. Don Keen, the founder of Charlotte’s original and enduring coffee brand along with Thom Swain from Stockton Graham & Co. visited area locations to meet and greet customers. Some life-long Charlotteans were sure to stop and thank Don for his contributions to the coffee community. One visitor recounted her childhood memories of the intoxicating smell of roasting coffee that floated in the air in the Dilworth neighborhood. The impact of Dilworth Coffee’s commitment to excellence and customer service is as evident today as it was when the Keens first opened their café in the Dilworth neighborhood twenty-five years ago.

Reviews of the new anniversary blend were glowing; Organic Willow Oak Estate blend harkens back to the origins of Dilworth Coffee at the former home of the Keens who once lived on Willow Oak Dr. The alluring aroma of this coffee, which blends Latin and Indonesian coffees and is matched by its seamless balance of mild chocolate and spicy notes drew customers in, and will surely have them coming back for more. For a limited time, area Dilworth Coffeehouse locations are still offering a free commemorative mug with the purchase of a pound of Organic Willow Oak Estate.

With the coffee market fluctuating within the recent months, many of our customers are cutting budgets, with marketing and events being the one of the first things to go. This can be detrimental to a business that needs to be constantly promoting itself to new customers while giving regular customers a reason to come back more often. By hosting or sponsoring an event, a coffee shop strengthens relationships with their customer base and the community. It is also a great way to garner media exposure by contacting local outlets and adding the event to online community calendars.

Events are great ways to promote your stores and bring customers back again and again. Read more about how to host an event for your business:

  1. Contact Local Media Outlets: Draft a press release to send to local media outlets. Make sure to cover WHO, WHAT, WHEN and WHY in your release. This gives any reporter you reach out to all the information they will need to cover your event.
  1. Social Media: Promote your event online with social media. Tweet or Facebook in the weeks leading up to the event and post reminders on the day of the event.
  1. Flyers/Posters: Put up flyers or posters in your store to promote your event to current customers. Make sure it is clear on the poster WHERE and WHEN your event is taking place.
  1. Coupons: Create coupons designed to bring any one who attends the event back to your business. This usually includes a coupon that expires within a month after the event.

For more tips about how to create an event to build your business, call us at 800 835 5943 or browse our blog archives.

Stockton Graham & Co. at First Friday

BREWING-GUYStockton Graham & Co. will be at Art Space on First Friday from 6pm-9pm on November 7th! Come by our table and see what our team has been working on, our latest blend! We will be serving our freshly roasted coffee to fuel the First Friday fun and debuting the latest project our team has been working on.

KIND Bars!

Stockton Graham & Co. is excited to announce our latest food product offering – KIND BarsKIND Bars are made with tasty ingredients you can see & pronounce, like nuts, fruits, honey and spices. This grab & go food product is perfect for our busy cafe customers looking to offer and healthy option they can trust.

There’s healthy. There’s tasty. Then there’s healthy and tasty. KIND believes you deserve both—they call it their brAND philosophy. What began with just 8 bar varieties in 2004 has grown to over 22 bars and 6 Healthy Grains snackable clusters, and a multitude of new recipes being perfected and refined to high standards in the KIND kitchen.

All KIND Healthy Snacks are made from all-natural whole nuts, fruits and whole grains. No secret ingredients and absolutely nothing artificial here. Just a delicious way of getting your body essential nutrients like fiber, protein and antioxidants (to name a few).

Need another reason to choose KIND?

  • A recent study conducted by the Yale-Griffin Prevention Research Center found that two KIND bars a day can curb appetite and even help prevent weight gain.
  • Made with All Natural Ingredients
  • Gluten Free
  • Non GMO
  • Kosher OU

Call 800 835 5943 to request your samples today!

 blueberry_vanilla_cashew_KIND Fruit & Nut bars are our all natural whole nut and fruit bars made from ingredients you can see & pronounce.
   peanut_butter_dark_chocolateKIND Plus bars are our all natural whole nut and fruit bars plus a nutritional boost
 dark_chocolate_nuts_sea_saltKIND Nuts & Spices bars are made with whole nuts flavored with delicious spices and have only 5g of sugar (or less)

Stockton Graham & Co. Fall Sale

SGC-$$$-signGet up to 20% off during the Stockton Graham & Co. fall sale! Save on over 40 select items from your favorite brands, including: Torani, Monin, Big Train, Cappuccine, Harney & Sons, Tazo, Greenware and Chinet Comfort Cups. Many essential items for your cafe are on sale, including; syrups, sauces, powders, cups and more! Stock up on savings today!

Call 800 835 5943 for a detailed listing of our fall sale!

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