Mix It Up This Spring

A business suit and flip flops? Short-shorts and high heels? A military-style jacket with nautical accents? Spring’s the time to start mixing it up. And when it comes to beverages at your store, spring’s the best time to plan for cold blended beverage sales.2015_Blender Specials

Last year alone, sales of cold blended beverages increased more than 166%, with fruit smoothies leading the pack. Adding cold blended beverages to your menu can help your business grow. Selling just 10 frozen drinks a day can increase store profits by $1000 a month!

Save up to 55% on Commercial Blenders from and VitaMix.

Stockton Graham & Co.® has partnered with VitaMix® and BlendTec® to help your store get ready for warm weather with savings of up to 55% on popular blender packages.

From the Vitamix Drink Machine Advanced to the Vitamix Quiet One, Stockton Graham & Co. has assembled these blender packages to provide the ability to handle customer orders with speed, consistency and reliability for many seasons to come.

If maintaining a calm and relaxing atmosphere is important at your store, Stockton Graham & Co. offers several low-noise blender options, such as the Quiet One from Vitamix and the Q-Series from BlendTec.

All of our blender packages come backed by the resource and expertise of over 100 years of specialty beverage experience to help your business succeed.

Bonus: Receive Enough Free Product to Pay for the Blender!

For a limited time, Stockton Graham & Co. is offering up to three FREE cases of blended beverage mix and powders with the purchase of a commercial blender package.* Mix and match select products from some of your favorite brands: Dr. Smoothie, DaVinci, Jet, Caffe D’Amore, Big Train, Monin, MoCafe and Torani.

The free cases will allow you to significantly offset the price of a new commercial blender. For instance, a single case of Dr. Smoothie can generate sales of at least $200 when you sell smoothies at a very modest price of $4.00 for 12 oz. Three cases can lead to $600 in sales—more than covering the cost of a new blender.

Contact a Stockton Graham & Co. Customer Care Associate at 800 835 5943 to discuss your blender needs and free product options. 

* Receive three free cases of select product from brands listed above with purchase of blender package from Stockton Graham & Co. For Dr. Smoothie only, receive two free cases with purchase of blender package under $500 and three free cases with purchase of blender package over $500. Not all products are available for free case promotion. Discuss available options with a Customer Care Associate. Purchaser pays all shipping on blender and free cases. Offer valid until 8/31/2015.

 

PLEASE NOTE: As of June 1, 2015, Stockton Graham & Co. is no longer taking orders for BlendTec blenders.

Healthy Fruit Smoothies for Spring

Moving into spring, your customers are looking for a beverage that is refreshing and health conscious (bathing suit season is coming up), so the time is right to put smoothies back on the menu!

Adding frozen drinks to your menu could increase sales $1000 a year in a single store! Stockton Graham DaVInci Jet SmoothiesAnd you only need to sell two frozen drinks a day for six months to exceed that mark. That’s because the profit margin on frozen drinks is high, and they literally sell themselves without any additional marketing or advertising. (Although Stockton Graham & Co. offers a wide variety of POS materials including counter cards and signage to our customers.)

To further help you increase sales, MONIN is offering $3 off any case of Fruit Smoothie Mix you buy. There is no limit to how much you can redeem! Click here for the rebate form.

There’s also a rebate on Dr. Smoothie’s 100% Crushed Fruit flavors including the new 100% Crushed Fruit flavors: Beetroot & Berries and Tropical Sunshine. Get up to $120 back on all Dr. Smoothie 100% Crushed Fruit and Organics through June 2015.

Or, if your business needs a blender upgrade, receive FREE cases of pour and blend smoothie with the purchase of any blender package.

You can choose smoothies from Big Train, Torani, Monin and DaVinci Gourmet (formally Jet)! If you prefer Dr. Smoothie 100% Crushed Fruit, Classic Smoothie or Cafe Essentials, you can get three FREE cases with a blender purchase over $500 and two FREE cases with a blender purchase under $500. Read all the details on our blender specials.

Jet Smoothies are now sold under the DaVinci name
To start out this smoothie season Jet smoothies have been re-branded to DaVinci Gourmet! With all the classic flavors you have come to love, these smoothies will have no formula changes and no packaging changes. Under the DaVinci brand they offer 3 types of smoothie options:

  1. Natural Smoothies – No artificial flavors or colors, this smoothie is the natural choice for a great tasting, better for you beverage!
  2. Fruit Smoothies – The original pour over and blend smoothie, expect extra fruit flavor in this delicious blended drink!
  3. Non Fat Yogurt Smoothies – An alternative better-for-you smoothie option, this option offers all natural fruit puree & healthy yogurt for twice the health benefits!

Looking for the Green Tea that Jet used to offer in their smoothies? Big Train now offers a Big Train Fruit Tea Blast Smoothie with all the benefits of Green Tea, so Stockton Graham & Co. still has you covered!

Interested in learning more about this new smoothie option? Want to discuss which pour over smoothie best fits your customers’ needs? Call 800 835 5943 and talk to your Customer Care Associate about healthier beverage options today!

Shore Up Torani Savings in Ocean City

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Join Stockton Graham & Co.’s Debra Dolan, our Northeast Director of Business Development, and Torani at the 40th annual Ocean City Hotel-Motel-Restaurant Association’s Spring Trade Expo and enjoy Torani savings. Mark your calendars to visit booth #214 on March 8 and 9 to sample some of Torani’s award-winning smoothies and frappes.

While you’re visiting, check out our special show promotion. When you purchase a Vitamix® or BlendTec® blender package from Stockton Graham & Co., you’ll get two FREE cases of Torani Real Fruit Smoothie Mix or Real Cream Frappe Base (limit two FREE cases).

Don’t need a new blender? You can still save on Torani when you visit the show. Just order three cases of Torani Real Fruit Smoothie or Real Cream Frappe in Ocean City and get 1 case FREE.

Debra, an avid cook and former Coffee Fest America’s Best Coffeehouse judge, will be sharing some of her favorite Torani recipes at the show booth.

“The kids and I love blueberry-pomegranate smoothies made with Torani Real Fruit Smoothie Mix and yogurt,” Debra says. “The yogurt provides a healthy, creamy base for the crisp freshness of the fresh-picked blueberry and pom flavor.”

Debra’s Favorite Blueberry-Pom Smoothie

  • 8 oz. Torani Real Fruit Smoothie Mix
  • 2 c. ice
  • 2 oz Greek yogurt
Instructions: Fill cup with ice, Torani Real Fruit Smoothie Mix and Greek yogurt. Blend until smooth (#4 blender cycle). Pour into chilled glass and garnish with fresh fruit and mint.

Register for the event online today.

Offers valid for conference attendees and expire March 30, 2015. For more information, call our Customer Care Associates at 800 835 5943.

KIND Bars: Buy 5 Get 1 Free

LIMITED TIME OFFER ON KIND BARS THROUGH APRIL 30, 2015

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In March and April, we’re following up our popular February KIND Bar promotion with a new opportunity to stock your store: Get 1 box of KIND Bars free with the purchase of 5 boxes.

Due to popular demand, we’re also extending our KIND Bar rack offer: With 3 case purchase of KIND bars, get a FREE KIND rack. $25 value (Expires March 31, 2015).

KIND Bars are made with ingredients you can see & pronounce, which is why they’re a customer favorite. Packed with energy-boosting grains, fruits and nutrients, KIND Bars have become wholesome stand-ins for a sit-down breakfast, a quick snack on the go and a healthy late night snack.

Started in 2004 with just 8 bar varieties, KIND Bars have rapidly become a serious competitor in the snack food industry. Today, KIND has 22 bars, 6 Healthy Grains snackable clusters and a multitude of new recipes in the works. The fruit-and-nut snack is the fastest-growing energy and nutrition bar in the country and can be found in 80,000 locations nationally.

All KIND Bars are made from all-natural whole nuts, fruits and whole grains. No secret ingredients and absolutely nothing artificial. Just a delicious way of getting essential nutrients like fiber, protein and antioxidants (to name a few).

Stockton Graham & Co. offers the full range of KIND Bars and snacks, including mixed cases.

 blueberry_vanilla_cashew_KIND Fruit & Nut bars are our all natural whole nut and fruit bars that are a favorite for breakfast or on-the-go.
   peanut_butter_dark_chocolateKIND Plus bars are our all natural whole nut and fruit bars plus a nutritional boost.
 dark_chocolate_nuts_sea_saltKIND Nuts & Spices bars are made with whole nuts flavored with delicious spices and have only 5g of sugar (or less).

Offer expires April 30, 2015. Call 800 835 5943 to order today!

LIMITED TIME OFFER ON KIND BARS

STG499-Kind-guy-1LIMITED TIME OFFER ON KIND BARS: With 3 case purchase of KIND bars, get a FREE KIND rack. $25 value (Expires February 20, 2015)

KIND Bars are made with tasty ingredients you can see & pronounce, like nuts, fruits, honey and spices. This grab & go food product is perfect for our busy cafe customers looking to offer and healthy option they can trust.

There’s healthy. There’s tasty. Then there’s healthy and tasty. KIND believes you deserve both—they call it their BRAND philosophy. What began with just 8 bar varieties in 2004 has grown to over 22 bars and 6 Healthy Grains snackable clusters, and a multitude of new recipes being perfected and refined to high standards in the KIND kitchen.

All KIND Healthy Snacks are made from all-natural whole nuts, fruits and whole grains. No secret ingredients and absolutely nothing artificial here. Just a delicious way of getting your body essential nutrients like fiber, protein and antioxidants (to name a few).

Need another reason to choose KIND?

  • A recent study conducted by the Yale-Griffin Prevention Research Center found that two KIND bars a day can curb appetite and even help prevent weight gain.
  • Made with All Natural Ingredients
  • Gluten Free
  • Non GMO
  • Kosher OU

Call 800 835 5943 to Order Today!

blueberry_vanilla_cashew_KIND Fruit & Nut bars are all natural whole nut and fruit bars made from ingredients you can see & pronounce.
peanut_butter_dark_chocolateKIND Plus bars are all natural whole nut and fruit bars plus a nutritional boost
dark_chocolate_nuts_sea_saltKIND Nuts & Spices bars are made with whole nuts flavored with delicious spices and have only 5g of sugar (or less)

Show Your Customers Some Love this Valentine’s Day!

Valentines day-imageThis year Valentine’s Day falls on Saturday, February 14, so your shop should have V-Day themed events and specials all week! Show your customers how much you care by giving them “Valentines”. Keep a few Valentines (aka coupons for discounted drinks) by the register to give out to regular and loyal customers all week.

Be sure to promote your Valentine’s day specials on your Social Media accounts, website and newsletters. You should also have posters, flyers, table toppers and chalk boards promoting any specials in your store. Make sure, as with any special event, your store is decorated to subtly remind your customers of the holiday and the specials they could take advantage of.

On Valentine’s Day, share the love by offering a special discounted  beverage all day! Or, have a small “treat” ready to show your appreciation like a small chocolate for each customer or a free flavor shot! You might also encourage those who have significant others to make visiting your shop part of their date night by offering a buy-one-get-one deal on drinks later in the evening!

Here are a few love-inspired drinks to try on this special holiday:

White Chocolate Raspberry Mocha
Ingredients:

  • 1 Pump white chocolate sauce
  • 2 Pumps raspberry syrup
  • 2 shots espresso
  • Steamed milk

Pull the shots directly into a cup containing the sauce and syrup, stir gently and add the steamed milk!

Chocolate Covered Strawberry Smoothie
 Ingredients:
  • 5 oz. water
  • 3 oz. Dr. Smoothie Strawberry Concentrate
  • 3/4 (70cc) scoop of Chocolate frappe or iced hot chocolate mix
  • 16 oz. cup of ice
Add the ingredients in the order listed above and blend. Optional: Top with whipped cream, shaved chocolate pieces and a small strawberry.
Hot Cinnamon Twist White Mocha
Ingredients:
  • 3/4 oz. Monin Spicy Red Cinnamon Syrup
  • 1 oz.  White Chocolate Sauce
  • 2 shots of Espresso
  • 8 oz. milk
Tips: Garnish with a cinnamon stick and whipped cream.

Contact our Customer Care Department by calling 800.835.5943 for access to samples, POS Materials and more fun ideas.

See Past Valentine’s Day Blogs:
Roses are Red, Violets are Blue…
Valentine’s Day / Mardi Gras Coffee Drink Recipes!
Valentine’s Day and Mardi Gras Promotions for your Coffee Shop!

Seasonal Planning For Your Coffee Shop

Sliders2While you are reading this blog, time is almost up on planning for any Valentine’s Day events your shop will be holding, even though the Christmas and New Year holidays have just passed! To properly market for an event, you should start planning well before a month in advance. This way you will get out the news with enough time for your customers to know what promotions to expect and look forward to!

First, you should sit down and plan a marketing strategy including events, emails, social media, in-store promotions, etc. Be sure to have social media posts going out every week the month before your seasonal promotion kicks in to remind your followers of what is coming. The week of the promotion, make sure you are posting pictures of customers taking advantage of the sale/discount/flavors and remind others to do so, as well! For example: if you are offering “Emerald Lattes” (Irish cream syrup flavored lattes) for half off on St. Patrick’s Day, post a picture of a fresh drink first thing on Facebook that day, then post a picture of the first customer to enjoy one on Instagram, etc.

Keep in mind for upcoming holidays to check your stock well in advance, and call your Customer Care Associate to place special orders if you are ordering a large amount of a product we may not carry in bulk year round. Also, allow time to get the product in order to avoid any mishaps causing you to not have the products you need for your event. In the St. Patrick’s Day example, if you are promoting half off “Emerald Lattes”, make sure you have more than enough Irish cream syrup for that day.

Special holidays are also a great time to check your equipment and give it a tune up. Proper and routine maintenance of equipment costs far less in the long-run than waiting to deal with the inevitable catastrophes that come along. Seasonal events are a great reminder to make sure your machines are working at their highest level, and show them a bit of love.

Call Stockton Graham & Co. at 800 835 5943 to speak with a Customer Care Associate if you need any help planning your seasonal menu, POS materials to support your holiday promotions, ordering products or have any other questions about how we can help build your business!

Also, check out this blog on seasonal trends for more ideas: Increase Sales Through Retail Coffee and Seasonal Drink Trends