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marketing area profile

Your local school system is an excellent target for increasing sales. The opportunities for attracting repeat business are seemingly endless. Here are a few ideas on how your coffee shop could benefit: -After receiving the proper clearance with administrators, focus on making one visit per month to a different local school. Come armed with airpots [...]

Local Cafe Marketing Area Target: Schools

by Stockton Graham on June 15, 2010

in Blog, General, News

Your local school system is an excellent target for increasing sales.  The opportunities for bringing in repeat customers are seemingly endless.  Here are a few ideas on how your coffee shop could benefit after summer ends: -After receiving the proper clearance with administrators, focus on making one visit per month to a different local school. [...]

Local Marketing Area Target: Apartment Complexes

by Stockton Graham on April 6, 2010

in Blog, General, News

One of the areas with great customer generation potential are apartment complexes and other multi-family housing including condos, senior communities, student housing, etc. These areas are filled with an influx of new people who are searching for a third place café and meeting  place.  Apartments also have a lot of showings to potential new residents [...]

Have you requested your Marketing Area Profile?

by Stockton Graham on March 24, 2010

in Blog, General, News

A couple of weeks ago I was pleased to see the headline “Shoppers Buck Snowstorms to Push Retail Sales Higher”.  It caught me by surprise because I was preparing to see people hunkered down during the inclement winter weather battering the East Coast, so this was unexpected.  I was also curious as to where people [...]