To help increase sales during the fall, Red Espresso has released a poster for their Red Americano with a recipe and cost calculator that will assist in determining your exact cost per drink.
September 2009
Jeff Vojta, Stockton Graham & Co.’s CEO and co-founder, will speak at the Specialty Coffee and Tea Convention 2009 to be held in Dubai during November 10 to 12, 2009. His presentation will center around applied business concepts for a specialty coffee retailer.
The Specialty Coffee & Tea Convention 2009, the first international specialty coffee and tea event crafted for the Arab World, will incorporate a special conference with the theme “In Pursuit of Sustainable Quality: From Seed to Cup,” covering global trends in coffee and tea consumption, regional investment opportunities and other pressing industry issues on quality, sustainability and corporate responsibility.
Decaf espresso has never been a big mover in our café? I need it, but five pounds will last me a month! Is there anything you can do for me?
You might have noticed, but we have a lot to say! We hope you’ll find our posts to be informative and valuable, but we can’t do it alone. We invite you to submit your ideas for posting to share with the fellow members of your coffee community. Browse often and keep the submissions coming! Also, be sure to check the SGC blog frequently during the week of October 5th – 9th for an incredible offer only good for the day it’s posted! You must mention the blog to receive the special.
Since most businesses don’t have a resident Don Draper marketing guru on staff, taking advantage of complimentary seasonal sales kits from manufacturers is a must. Monin and Torani have just rolled out their new seasonal packages and, believe me, they will help generate more revenue. These kits contain posters, counter cards and recipe sheets to make drink implementation as seamless as possible.







